Sojo is on a mission to help make our relationship with fashion more sustainable by ensuring that getting our clothes altered or repaired is a hassle-free process. Deliveroo but make it fashion.
Read More
The fashion landscape is a rich tapestry of innovation saturated with revolutionary ideas that have the potential to propagate sustainability. Innovations today are the solutions of tomorrow. These innovations could be in raw materials, dyeing and finishing processes, manufacturing, retail strategies, end of use practices as well as transparency and traceability. Fashion accelerators are at the crux of providing a crucial platform for these innovations to drive value, whether it be economic, environmental or social to tackle the increasingly urgent issues of sustainability facing the industry. This may be mitigating social inequalities dispersed throughout global value chains or curbing devastation to the earths eco systems and biodiversity in order to ensure a safer operating space for current and future generations.
Read More
The EAC report is also wrong on the point that "Short lead times means that wash tests and wearer trials are often not feasible, with implications for garment quality". This is nonsense. Every single fabric has to be tested and approved. We make up to 10,000 garments a week and we have had to test every single fabric and if it fails the tests then quite simply we can’t use them.
Read More