Posts tagged Trend forecasting
Always Trending: Why Trend Forecasters Must Be Held Accountable For Wasteful Fashion

Trend forecasting is a crucial part of the product development process, and likely the starting point to the majority of products we buy, wear, and throw-away each year. While Trend Forecasters are rarely recognised for their considerable contribution and artistry, they are also rarely challenged for their role in our wasteful industry.

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