Salts Mill hosted the Campaign for Wool's launch event leading to the current Wool Week last Thursday night. The Heritage site in Bradford (the cultural capital of the worlds's wool industry) is to the keratin fibre what Bournville is to Chocolate.

We examine the shift in attitudes sparked by the likes of Stella McCartney, the menace of microfibres, water and energy conservation, as well as providing some eco-friendly laundering tips.

The fashion landscape is a rich tapestry of innovation saturated with revolutionary ideas that have the potential to propagate sustainability. Innovations today are the solutions of tomorrow. These innovations could be in raw materials, dyeing and finishing processes, manufacturing, retail strategies, end of use practices as well as transparency and traceability. Fashion accelerators are at the crux of providing a crucial platform for these innovations to drive value, whether it be economic, environmental or social to tackle the increasingly urgent issues of sustainability facing the industry. This may be mitigating social inequalities dispersed throughout global value chains or curbing devastation to the earths eco systems and biodiversity in order to ensure a safer operating space for current and future generations.